Take a product: a sneaker. ZeroPact breaks it down into materials, manufacturing processes, suppliers, geography, energy, transport and lifecycle stages. It then works in five steps: Understand the product data, Enrich gaps with evidence, Model the lifecycle with compatible scientific processes, Calculate impacts with controlled methods, and Trace every source and decision.
AI supports interpretation and model construction. Controlled scientific methods calculate the environmental impacts. AI never invents emission figures. Evidence supports traceability. The advantage is not one algorithm. It is the whole system: product understanding, environmental science, evidence, industrial infrastructure, and knowledge that builds up with every product processed.
Under the hood: AI-assisted product interpretation, evidence-led enrichment, semantic process matching constrained by physical and methodological compatibility, environmental inventory datasets (ecoinvent), Brightway-supported lifecycle modelling, methodological rules, and versioned, reproducible records. The sneaker is illustrative, not a customer result.